Sneak Peak: Prototype Titleist AP1, AP2, CB and MB irons (712 Series)

[Kyle_B]

As you read this, several dozens of long, cardboard boxes, imprinted with the Titleist Script, sit in the back of a delivery truck en route to Arnonimink Golf Club just outside Philadelphia, host of next week's AT&T National PGA Tour event. They were all shipped from the same place, the Titleist Tour Deparment in Carlsbad, Calif.

On Monday morning, our Titleist Tour Reps at Aronimink will begin opening those boxes, each one marked with the name of a player in this week's AT&T field.
Inside the boxes: Prototype Titleist AP1, AP2, CB and MB irons (712 Series), which are being introduced on the PGA Tour this week for testing and seeding as part of our performance validation process.
(Please note: "712" is the series designation. Titleist has long used 700 numbers for irons, just as we use 900 numbers for metals. Accordingly, the "7" stands for irons, while the "12" stands for the new model year, 2012.)

Over the last few weeks, the Titleist Tour Department has been focused on building these iron sets to the custom specifications of our Titleist Brand Ambassadors.

This week at AT&T, members of the Titleist Leadership and R&D teams will begin working with our players to show, explain, fit and test the new irons, a process that will continue over the coming weeks across the worldwide professional tours. The feedback we receive during this validation process influences the design and specifications of the Titleist products available in golf shops around the world.

We will continue to provide behind-the-scenes information and product details here on the Team Titleist blog throughout the seeding and performance validation process.

Looking pretty nice

[Break68]

Sneak Peek: New Prototype Titleist Irons

http://www.titleist.ca/teamtitleist/...ist-irons.aspx

[downhillslider]

Love the part where it says the focus right now is building the sets to the exact specs of their ambassadors on tour.

[Kyle_B]

the Titleist Tour Department has been focused on building these iron sets to the custom specifications of our Titleist Brand Ambassadors.

They probably meant very similar but with some minor tweaks. After-all, when you get a new golf club, it's only slightly better then the old one as they have made just a few little tweaks. There is such big hype on such small changes in the game of golf. It's just how it is.

[John]

DROOOOOOLLLLLLL.......those Satin MB's will be mine!!!

[spackler]

I posted this a little while ago

They are now merged.