Forum Member on PGATour.com

**3Jack** · 07-23-2010 09:01 AM

Some of you may be familiar with the blog I run, chapeaunoirgolf.com, which focuses solely on golf apparel.

A big thank you goes out to everyone from ottawagolf.com who has popped over to my site since its inception ten months ago, and to Dan whose work here gave me inspiration to go out there and do my own thing.

I'm happy to report that starting in August, I will be writing a weekly column for PGATour.com. While this is purely a sideline gig for me, it's a labour of love of a sort, so there's no quitting the day job just yet - though the yet to launch PGATour.com column has already landed me another column in the quarterly glossy magazine for ClubLink members called ClubLink Life.

Good times all around, and thanks again to ottawagolf.com for the support!

**quinner** · 07-23-2010 09:20 AM

Congratulations on your success. I hope good things keep coming.

**fireice** · 07-23-2010 09:41 AM

Very nice! Congrats!

**Kilroy** · 07-23-2010 09:51 AM

Very cool. Congrats.

**3Jack** · 07-23-2010 09:58 AM

Thanks guys - it also explains my glaring lack of posts here in the past while... though I have been lurking!

**bobblehead** · 07-23-2010 09:58 AM

post a link to your first article on PGATour.com....would love to read it.

**3Jack** · 07-23-2010 10:08 AM

Originally Posted by bobblehead

post a link to your first article on PGATour.com....would love to read it.

Absolutely!

**Paulio** · 07-23-2010 10:24 AM

Sweet. Good for you, that's awesome.

**nokids** · 07-23-2010 10:58 AM

Congrats Jack!

**Marcos** · 07-23-2010 01:08 PM

Nice to hear that your business is doing well.

**goochy** · 07-23-2010 01:37 PM

Congratulations! I look forward to reading your work on pgatour.com and in Clublink Life

already enjoy your reports and humour on golf fashion at chapeaunoirgolf.com, keep up the good work

**3Jack** · 07-23-2010 02:09 PM

Originally Posted by Marcos

Nice to hear that your business is doing well.

My wife would take exception to calling it a 'business', as I barely cover hosting costs at this point, but this is a step in the right direction for sure! Thanks Marcos!

**3Jack** · 07-23-2010 02:15 PM

Originally Posted by goochy

Congratulations! I look forward to reading your work on pgatour.com and in Clublink Life

already enjoy your reports and humour on golf fashion at chapeaunoirgolf.com, keep up the good work

Thanks Gooch, I appreciate your kind words!

**Kilroy** · 07-23-2010 04:01 PM

Originally Posted by 3Jack

My wife would take exception to calling it a 'business', as I barely cover hosting costs at this point, but this is a step in the right direction for sure! Thanks Marcos!

Yup. OttawaGolf started as just a portfolio of my golf photos. Ya never know where those long nights afer getting home from your "real job" will lead. It can be well worth the effort.

**3Jack** · 07-23-2010 07:40 PM

Originally Posted by Kilroy

Yup. OttawaGolf started as just a portfolio of my golf photos. Ya never know where those long nights afer getting home from your "real job" will lead. It can be well worth the effort.

I might need to bend your ear in the next week or two Dan... I'll send you a PM soon.

**Kilroy** · 07-23-2010 07:52 PM

Any time.

**3Jack** · 08-25-2010 10:31 PM

Hey folks... Just back from holiday, but wanted to let you know the first column went live yesterday, late afternoon.

http://www.pgatour.com/2010/r/08/24/...der/index.html

**nokids** · 08-25-2010 10:53 PM

that's so sweet! congratulations!

i guess Tiger's not on the list because Elin took his shirt.

**3Jack** · 08-25-2010 11:00 PM

Originally Posted by nokids

that's so sweet! congratulations!

i guess Tiger's not on the list because Elin took his shirt.

Good point!

**fundonny** · 08-26-2010 05:53 AM

Poulter wasn't too thrilled you put Camilo number 1. Poulter does deserve top spot. What about Adam Scott, dude is great in that Burberry I think it is. Monday morning fashionback. = )

**mberube** · 08-26-2010 08:11 AM

Congratulation Mike. I envy you. Great job and I will read on weekly.

Just curious, how did an Ottawa recreational golfer and forum member get a weekly spot on a big site like the pgatour.com? That’s some accomplishment.

**3Jack** · 08-26-2010 08:25 AM

Originally Posted by fundonny

Poulter wasn't too thrilled you put Camilo number 1. Poulter does deserve top spot. What about Adam Scott, dude is great in that Burberry I think it is. Monday morning fashionback. = )

It was a toss up between Camilo and Poulter to be honest. Putting Camilo made Poulter take notice - did I do that because I thought I'd get a reaction? Not really, but it certainly helped!

The Adam Scott / Burberry relationship ended at the end of 2009 when Burberry decided not to keep on with a golf line. For most of 2010 Adam wore Polo RLX, until the new Aquascutum golf line was ready for the US Open. The same guy who ran the Burberry golf line now runs the Aquascutum golf line, so there was a relationship there between he and Adam. I didn't put Adam in the top 10 simply because the new Aquascutum line is limited at this point, and he hadn't been in it long enough to allow an informed opinion.

Interestingly, Adam and Aquascutum is the subject of next week's column!

**3Jack** · 08-26-2010 08:38 AM

Originally Posted by mberube

Congratulation Mike. I envy you. Great job and I will read on weekly.

Just curious, how did an Ottawa recreational golfer and forum member get a weekly spot on a big site like the pgatour.com? That’s some accomplishment.

It's pretty neat how it came about. A year ago September I started my blog - deciding to focus only on golf apparel. There were simply too many blogs out there talking about golf in general, and to get noticed you have to find a niche that is largely unfilled. I love golf, golf clothes, love to write (have a background in journalism, English lit, and marketing), so I started to write about stuff I like to wear, stuff that fits, stuff that is functional, and stuff that I notice the guys wearing on tour.

I just kept writing, slowly built a bit of an audience, and then started getting asked by other journalists for my opinion on trends etc. Industry people also started reading, and I guess I started to become what is known in the blogosphere as an 'influencer'. One of the things I try to be up front about is that I'm not formally trained in fashion - and I think that is actually a benefit, because a lot of guys don't really want fashion 'advice' from a guy who is.

Based on being quoted in a British newspaper before the Open in July, the editor at pgatour.com started reading my stuff, got in touch with me, and suggested the column. That's pretty much it - a lot of writing, and a bit of good luck.

Hope you guys enjoy reading, it's been lots of fun so far.

**mberube** · 08-26-2010 08:50 AM

Originally Posted by 3Jack

It's pretty neat how it came about. A year ago September I started my blog - deciding to focus only on golf apparel. There were simply too many blogs out there talking about golf in general, and to get noticed you have to find a niche that is largely unfilled. I love golf, golf clothes, love to write (have a background in journalism, English lit, and marketing), so I started to write about stuff I like to wear, stuff that fits, stuff that is functional, and stuff that I notice the guys wearing on tour.

I just kept writing, slowly built a bit of an audience, and then started getting asked by other journalists for my opinion on trends etc. Industry people also started reading, and I guess I started to become what is known in the blogosphere as an 'influencer'. One of the things I try to be up front about is that I'm not formally trained in fashion - and I think that is actually a benefit, because a lot of guys don't really want fashion 'advice' from a guy who is.

Based on being quoted in a British newspaper before the Open in July, the editor at pgatour.com started reading my stuff, got in touch with me, and suggested the column. That's pretty much it - a lot of writing, and a bit of good luck.

Hope you guys enjoy reading, it's been lots of fun so far.

WOW, all that in just one year!!! That is amazing.

I just noticed your blog and read a few articles. I like it. I love golf fashion although, with two young kids and the lack of having a money growing tree in my backyard, I don’t have the cash to go out there and get what I would like to wear. Golf fashion is expensive but I love to see how the young guns on tour are dressed. Nice!

Anyway, great initiative and keep up the good work. You just got yourself a new reader.

All the best.
Mike

**3Jack** · 08-26-2010 09:14 AM

Originally Posted by mberube

WOW, all that in just one year!!! That is amazing.

I just noticed your blog and read a few articles. I like it. I love golf fashion although, with two young kids and the lack of having a money growing tree in my backyard, I don’t have the cash to go out there and get what I would like to wear. Golf fashion is expensive but I love to see how the young guns on tour are dressed. Nice!

Anyway, great initiative and keep up the good work. You just got yourself a new reader.

All the best.
Mike

Thanks Mike!

I'm in the same boat, two kids, don't like to spend a tonne on golf clothes. I'm a big fan of the off-season discount rack at GT, you can find some real gems if you time things right!

**mberube** · 08-26-2010 09:27 AM

Originally Posted by 3Jack

Thanks Mike!

I'm in the same boat, two kids, don't like to spend a tonne on golf clothes. I'm a big fan of the off-season discount rack at GT, you can find some real gems if you time things right!

You might have to in the near future.

You might be invited to the big golf show in Orlando or where ever it is in Florida? You are now part of the PGAtour.com group. You might have special invitations coming up. Lucky you!

**little brit** · 08-26-2010 09:44 AM

Well done

nothing better than to turn something you love into a job too. Of course I totally agree with your Camilo choice

**rancherJ** · 08-26-2010 10:06 AM

Great Job

**3Jack** · 08-26-2010 10:31 AM

Originally Posted by little brit

Well done

nothing better than to turn something you love into a job too. Of course I totally agree with your Camilo choice

I can't quit my day job just yet, but the two year plan is on track...

**Kilroy** · 08-26-2010 02:14 PM

Excellent!

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