You are not the only one with that perception.See below.
http://www.freegolfinfo.com/forums/image/blank.gif Someone on another forum I correspond with suggested I look at this thread. Having done so, although reluctant to get too involved because of time constraints, I feel obliged to offer a few comments based on my own experience of MOI-matching clubs, but first I probably need to present my credentials, so to speak.
Briefly, I have been a professional clubmaker since the early 1990s. In 2001, I was named the GCA 'Clubmaker of the Year' for Europe. In early 2003, I acquired a prototype MOI 'Period Counter' system for evaluation. To cut a long story short, once I had learned how to work out a player's true optimum MOI setting - which in most cases will probably be different for the woods, the irons and the wedges - the advantages over swingweighting were so self-evident & overwhelming that every set of clubs I have built since about 2004 has been MOI-matched, rather than swingweight-matched.
How overwhelming? At the last count I had MOI-matched in excess of six hundred sets of woods and irons/wedges, a mix of 'new builds' and existing sets that I had 'retro matched'. From the outset I adopted a very simple policy with every customer whose clubs I MOI-matched: if he/she didn't think that the system offered any real tangible benefits, in terms of feel, improved consistency, ball striking or whatever, or they just didn't like it, for whatever reason, all they had to do was return them and I would re-make the clubs to whatever swingweight match they specified, free of charge.
I had expected to have some golfers take up the offer, but the percentage who actually did was astonishingly small:
ONE.
That's not one percent, by the way, that's ONE GOLFER - one data set out of the 600-plus sets I have on file. BTW, if I don't hear from a customer within a month of him or her collecting their clubs, I call them to enquire how they are getting on, so it's not a question of them just letting things slide because they can't be bothered to pick up the phone. I KNOW if they're happy or unhappy, because I ask them directly. I've never seen that level of acceptance of a new clubmaking 'technology' in all the time I've been in this business. Period.